Off-page search engine optimization is a method in which you try to rank your website outside your website. It is how you promote your website’s name and URL. Off-page SEO is one of the factors that would help rank your website.
Here are some tips to help with off page search engine optimization. Doing this will help boost your website ranking in search engines.
Social media marketing
Social media marketing is perhaps the most effective way in off-page optimization. Besides, one of the search engines, Google, recommends sites and local businesses must leverage the social media. After establishing a good image for your site, you can enjoy a good social media marketing. Thereafter, you will have more chances of other websites linking to your website pages and even sharing your posts.
If you have the luxury of time and if you know a lot of people who have access to blogs, then negotiate with them. Do some guest posts; however, choose the sites where you will do this. As much as possible, target high-ranking and high-quality sites.
Do some social bookmarking. Go for sites such as StumbleUpon, Digg, and others for this purpose alone. Like social marketing, if you are able to establish good standing with these sites, then chances are they will backlink to you. They also boost traffic, resulting to increase in search engine ranking. Aim for high-quality sites – always.
Believe it or not, doing press releases has a great impact to your website’s ranking and traffic. Therefore, every once in a while, do some press releases. Make sure, however, that what you right is of high quality only.
Forums that are focus on your niche are good places for off-page SEO. Discuss in detail your site’s content and pages. Provide thorough discussion about something that might be considered as helpful. If they see that you do have good information to share, then they might just use your website as reference.
Questions and Answers
Go for websites as well that is focused on question and answer. For instance, Quora is a good website for starters. Like in forums, choose a question that is relevant to your niche and site, and discuss your knowledge about it. If you have already written about it, include the link in your answer and tell them that you have written about it in detail. You can also post questions to see what other people think or want to know. Then, make a blog post or article about that particular question and then answer it just the way you would in other questions. Include your link or links.
A lot of website owners do not take comment posting seriously. However, it is time that they do since comment posting is a very good and effective way to drive traffic to your website. However, be careful in writing your comments. Avoid judgmental and hateful comments. You don’t want people to look at your site negatively.
These are just some of the tips that are proven to be effective in off-page SEO. Consider doing these tips and see how your website pages will rank in the next few days or weeks.